Sparkling Wines Continue to Grow in Value in the US On-Premise Market
According to the latest On-Premise Measurement (OPM) report by CGA Strategy - NIQ, which tracks the 52 weeks ending on March 25, 2023, the value share of sparkling wines continues to grow in the US.
White sparkling wines have taken the largest share of the sparkling wine category, accounting for 84.4% of the value, with a positive growth trend compared to the previous year. Sparkling rosé wines, on the other hand, have seen a decrease in value (-4.8% compared to the previous year), but still account for the second-largest share of the sparkling wine category, at 12.2%. Sparkling red wines have also seen an increase in value (+28.7%), although they have a modest share in the sparkling wine category.
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